نوع مقاله : مقاله پژوهشی
نویسندگان
1 گروه مدیریت راهبردی، دانشکده مدیریت راهبردی، دانشگاه عالی دفاع ملی، تهران، ایران.
2 گروه مدیریت بازرگانی، دانشکده مدیریت و حسابداری، دانشگاه تهران، تهران، ایران.(
3 گروه مهندسی صنایع، دانشکده فنی و مهندسی، واحد شهریار، دانشگاه آزاد اسلامی، تهران، ایران .
چکیده
کلیدواژهها
عنوان مقاله [English]
نویسندگان [English]
Organizations today, which consider market competition as a central issue, consider knowledge management as one of the activities to be effective in their activities. The purpose of the present study is to investigate the relationship between knowledge management and business strategies. This research is a correlational study and Likert five-point spectrum questionnaire was used for data collection. The statistical population of this study is employees of Behzazan Kavoush Company. According to Morgan Krejcie's table, a sample of 120 employees was selected and the sampling method was available in this study. To measure the research variables, Goldman et al.'s (2001) standard questionnaires of knowledge management and remedial business strategies (1396) were used. The instrument had a validity coefficient. Structural equation modeling as well as SPSS and AMOS software were used for data analysis. The findings show that there is a significant relationship between knowledge management (acquisition components, transfer, utilization and recording of knowledge) and business strategies (cost leadership and differentiation components).
کلیدواژهها [English]